Dear Car Guy – Don’t be a Jerk, Let’s get to Work

Dear Car Guy,

Hoping this finds you well and enjoying the late night rides with your “baby”, feeling the power beneath you and in your hands as you find your favorite spot to drive. Nothing like a late night summer drive to clear the mind and invoke positive vibes.

I’ve been well and learning more and more about how to connect with those same positive vibes while working. As you may know, I work in the customer service department. It’s like choosing to work in the missing baggage claim area, or being the person who empties porta-potties, you’re bound to catch some crap and unhappiness each day.

What’s nice about my job is I am the decision maker; there is no “manager” above me. Anyone who has a warranty claim or complaint knows they’re dealing directly with the person who will be making the decisions and coming to a mutually reasonable resolution. It’s more often than not that we do come to a mutually beneficial resolution, because I’ve been given permission to take care of our customers.

Now, in dealing with car companies, I know there are a lot of Car Guy’s that have horrific experiences, where a company has zero desire to take care of them or work through issues, so when they come to me with guns blazing and fists raised, I realize this is just from their past experiences.

I just wanted to take the time to tell you, that we’re a reasonable company and we know we’re not perfect, BUT we’re always willing to help. We’re always willing to work towards a solution, and we’re always going to get back to you.

So when you call, Car Guy, know that if I don’t pick up, you’ll hear from me that day. When you email, know that you’ll get a reply within that same day. When I say I’ll call you back, you will be receiving a call back. When you ask a question, we are always willing to find the answer.

I hope you can understand our side of things a little better now, but just a heads up: As a standard, our company values its employees, and realizes that mental health and emotional well-being are more important than making a few bucks.

For whatever reason, I have experienced some people that just want to spread hate, and ill will. A burned out LED bulb is not worth being yelled at, cursed at, or being a personal punching bag for an angry Car Guy. This would make sense if we were a company that didn’t at least attempt and DESIRE to solve the problems as quickly as possible. We will always try out hardest to take care of those people, because we understand that sometimes it’s just a bad day, or you’ve been put through the ringer by other companies before, but if necessary, I have been giving permission to “fire you”.

What does it mean to be fired as a customer?

Ex: Angry Car Guy calls us and decides to yell, curse and/or throw a tantrum while I am trying to help. I reserve the right to hang up on you and 86 you as a customer. When you threaten us with personal insults and call us amazingly unoriginal names, and I am on the verge of tears, it just isn’t worth it anymore to try and be polite back. We will end the call, and move on with our days. We are here to help, not be the scape goats for your bad day.

Put your fists away, put the guns down, and come at me with a positive mindset, knowing that I’m going to do anything and everything I can to get you taken care of. I’ll be in contact with you consistently to let you know what we need, and what we’re doing. If at any point you have questions, call me up and I’ll let you know what I’m working on.

I am a customer service specialist. Yes, by nature this job isn’t going to be the most amazing all the time. Sometimes we have fallen short as a company and it’s my part to fix it and make your experience a more pleasant one. I am just hoping that, after reading this, you will know that we are here to help, and that we know that we’re not perfect. Give a chance to make it a better experience, refrain from yelling (because honestly it makes me cry sometimes), and know that we’re doing everything we can to get you taken care of as soon as possible.

Until next time, stay fast, stay safe, and stay happy!

–          Kim@CorkSportKim-CorkSport-in-Engine-Bay-Car-Mazda

Product Release – CORKSPORT Adjustable Aluminum Shift Knob

At CorkSport we value innovation. We’ve got dozens of products that are unique on the market. Our Blow-off valve is being patented. How do you innovate a shift knob? That’s a tough one but we found a way!

Are you ready for one of the first shiftknobs that you can adjust?  At its lightest, weighing in at 175 grams, and adjustable up to 320 grams, you will be able to tailor your shift weight to your driving style.

CorkSport Adjustable Weight Aluminum Shift Knob

To really feel your shifts, adjust the weight to the lighter side, as low as 175 grams and feel the intricate shift points as you flow through the gears. For those that like heavy knobs, you can max it out to 320 grams, giving you smoother shifts that easily falling into gear as you shift up and down through the gears.

CorkSport Adjustable Weighted Shift Knob

For example the first generation Mazdaspeed 3 (2007-2009) OEM shiftknob weighs in at 260 grams and the 2nd generation Mazdaspeed 3 (2010-2013) weighs in at 280 grams. You can find that sweet spot above or below that OEM weight to customize your driving style.

After you find that ideal and magical weight, installation will take about a minute as you screw on the knob. There are no set screws or adapters, it will screw straight on the OEM shaft as they were designed specifically for your Mazda vehicle. CAD designed and manufactured out of a durable deep blue or sleek black aluminium for a long life and incredible feel.

Order your CorkSport Adjustable Shift Knob Today

What should Sponsorship look Like?

What should sponsorship look like?

We have hundreds of people contact us every year to be sponsored. Some want free parts, some want discounts, some want to test parts, some want to simply represent a company they love, and others simply want the satisfaction of saying, “I’m sponsored!”. What should sponsorship look like though? We have only a handful of sponsored drivers because we believe that sponsorship should be a relationship, not just money thrown at someone. At the same time we have thousands of customers who want to support us, and hundreds of customers that ask for sponsorship. So the real question is how do we provide a sponsorship program that is best for everyone? A program where we can sponsor more people, the right people, AKA the people YOU want sponsored.

Why do we sponsor people?

We sponsor people for several reasons.

  • We like you: We have so many amazing people in the Mazda community and we want to support the growth of the Mazda modification scene.
  • When you get support, you give support: It’s a proven fact that when someone tells their friend about a great part, product, service, or event that it can be better marketing than Google ads, billboards, TV commercials or any other form of typical advertising. The best advertising that we can have is simply by providing the BEST customer service, BEST parts, and a great experience for all Mazda owners. One way to do this is too sponsor drivers who can tell you exactly what our parts are like!
  • Testing: We are always working on new parts for your car and the best parts are the ones that get tested, revised, tested, revised, and tested again. Though we have plenty of cars at our disposal in our shop or personal garages, often the best testing comes from YOU. Plus when you can say “I beta tested this, and that shit WORKS” it lets others know that we aren’t just making stuff up.

How does it Benefit you?

It depends on what you are looking for. As a sponsored driver you might get discounts on parts, recognition in the community, or you might even get to work personally with some of our engineers to develop and give feedback on our latest parts in development.  As CorkSport rolls out a new Sponsorship program we want to be able to invite everyone into being a part of a team that can benefit you and us, equally. This means that the more you invest in your car and the Mazda community, the more we invest in you.

How does it benefit us?

This one is more difficult to measure. Sponsorship can often appear to be a one-sided endeavor. In many sponsorship relationships you might get paid with free product, or even cash, to say something like “After every race, I drink a refreshing bottle of Sporty Sport Drink“. Now the statistics on how many customers choose to purchase Sporty Sport Drink because of your sponsorship is a tough measurement. In the same way it’s hard to measure how often someone sees your sweet looking Mazdaspeed 3 with a CorkSport decal on the side and decides to find out what CorkSport is and then buy something. Nonetheless it does happen (we hope) but, there is more to sponsorship than just advertising to make more money.

Sponsorship benefits us because it allows us to be a part of the Mazda community. We don’t always get to be at every Mazda event, we don’t get to talk personally with every Mazda customer, and we don’t even get to respond to every Mazda thread, question or email in our great big world. When we sponsor someone we get to make a connection with you, and then you get to be our ambassador for all those people we can’t personally interact with. In other words, we get to be part of the Mazda community, due to our CorkSport Sponsored Ambassador Team.

The Best Part about Sponsorship:

The best part about sponsorship is the fact that it is a community benefit. Sponsored drivers get cheaper parts, or new unreleased parts, or recognition. Mazda drivers that aren’t sponsored get the extra knowledge and help from the sponsored drivers, and get feedback about parts they don’t have. Finally Corkspot gets the benefit of creating a better Mazda community which is why we started the company in the first place! Because we love Mazdas!

Sponsorship is about sharing OUR love of Mazda with YOUR love of Mazda, and spreading that love beyond where we can reach individually.

 

Mazda in Love CorkSport Sponsorship

 

Have some ideas for when we roll out our new program? Have you been impacted by one of our sponsored drivers, or someone you think should be sponsored? Have a brilliant plan to benefit the Mazda community? Email Spencer@CorkSport.com your feedback and ideas!

How to Keep Your Mazda Healthy

How to Keep Your Mazda Healthy…

As a car enthusiast, I always want to make sure that my car maintenance is up to date. In general Mazda’s are very reliable but, whether modified or stock, the life of your car depends on maintenance. Taking good care of your car today can help you avoid paying out more in the future on repairs. Here are the top tips I’ve collected over the years and have applied to keep my Mazda in tip-top shape. Hopefully, they’re as helpful to you as they’ve been to me.

Gasoline – Find What Works for You

To find out what octane your engine needs, first check your owner’s manual. The recommended level is often 87octane. Some models have high compression engines that are designed to utilize the octane levels of 89, 91 or higher. Ordinarily, your vehicle will not benefit from using a higher octane than is recommended in the owner’s manual. If your engine knocks or pings at the recommended octane level though, you may need higher octane gasoline.

Improve gas mileage with the Mazda 3 Short Ram Intake

Knocking may occur under certain conditions. A small percentage of vehicles may knock because of variations in engines of the same model due to manufacturing tolerances, or because of an unusual build-up of engine deposits. Other factors such as extremely hot weather, changes in altitude or hard driving conditions may also cause knocking.

Are you planning on running alternative fuel for your modified car? More often than not gas alternatives for modified vehicles require tuning. Every owner/tuner has its preference, but keep the following information in mind when choosing between E85 or race gas:

·         E85 will generate significantly more power than your typical recommended octane gas, given the same amount of fuel. The burn rate with E85 is faster than standard 87 to 95 octane, plus you get lower temperatures and more power. The downside is that you will get worse fuel economy, and your Fuel Pump will need more regular cleaning.

·         The best thing about any race fuel is its consistency. You can count on the performance of the fuel and then tune accordingly. It makes things like elevation changes, ambient temps, etc, easier to incorporate into different maps.

Oil – Change it Religiously

Change the oil in your Mazda every 3,000 – 5,000 miles depending on the type of (regular, synthetic) oil you use. If most of your miles come from highway driving (driving at a set speed for long intervals of time), you may be able to change the oil every 5,000 miles, but if you do most of you’re driving in a city or suburban area, check your oil every 2,500 miles just to be safe. If the oil appears completely black, this is a sign that you need to have your oil changed.

If you change the oil yourself, remember to change the oil filter as well. If you take the car to a mechanic to have the oil changed, he should change the filter when he changes the oil. I always recommend the OEM oil Filter and Full Synthetic oil of your preference.

Tire Maintenance – Keep ‘em Rotated

Rotate your tires every 10,000 miles to prevent uneven wear (this means the back tires should be moved to the front wheels and vice versa). Also, keep a very close eye on your tire pressure. Mazdas use tires with a very soft tread, which means your car grips the road better, but its tires are more prone to leaks and breakage.

 Look in your manual to see what the tire pressure of your front and back tires should be, and check all four tires’ pressure once a month to make sure no leaks have appeared.

Air Filter – It May be Cleaner than You Think

Mechanics will often try to convince you to change your air filter every time you change your oil. However, you shouldn’t have to change your air filter more than once every 20,000 miles unless it’s excessively dirty.

To learn about high-performance air filter’s go to:

·         The Best Power Mod for a Mazda –  //corksport.com/blog/the-best-power-mod-for-a-mazda/

·         High Flow Panel Filter –  //corksport.com/blog/product-release-corksport-high-flow-panel-filter/

Transmission Fluid – Keep an Eye Out

To protect your transmission and keep your car running for as long as possible, have the transmission fluid checked every 40,000 miles. In general, you don’t need to replace it until you hit 100,000 miles, but if you don’t check it and the fluid does burn out, it can ruin your transmission, a job that can cost more than a couple thousand to repair on a Mazda.

To learn about a related transmission topic go to Transmission Inserts at:  //corksport.com/blog/the-best-power-mod-for-a-mazda/

Battery – Inspect it When the Time is Right

As long as you are careful not to leave the light or any other battery-operated extras such as the stereo turned on when your engine is not running, your Mazda’s battery should last approximately three to four years. When approaching the five- to six-year mark, be sure to have it inspected. It is better to be prepared than to have your battery die unexpectedly when you need to be somewhere.

To learn about the ECU Relocation Battery Box, go to:  //corksport.com/blog/increase-room-in-your-engine-bay-with-a-new-battery-box/

What If?

As a longtime Mazda enthusiast, I’ve seen the company evolve in many innovative ways. Most recently, Mazda has focused its attention on improving the current Skyactive Technology lineup, including the SKY-G 2.0-liter gas and SKY-D 2.2-liter diesel engines.

This technology is great for those looking for good fuel economy and better engine output. But what about the enthusiast who, instead of seeking MPG, is drawn to a fun, high-performance vehicle they can enjoy driving 24/7?

Here’s what I’m thinking.

Sure, the 2.3 MZR engine had its ups and downs and can be improved by the enthusiasts who own them. But, I imagine something beyond what we have now. Consider this. What if the next lineup of Mazdaspeed 3’s had a 2.5L MZR engine with an upgraded turbo and a High-Performance Fuel Pump (HPFP) to help with the volume and pressure to produce an ideal 320 HP beast that will scare your competition away?

But let’s not stop there. Let’s address the torque steer under acceleration with an all-wheel-drive (AWD) system. An AWD Mazdaspeed3 was shelved years ago; the automaker said the high price point wouldn’t be saleable and the hatchback style wouldn’t be attractive to consumers. But now, hatchbacks are growing in popularity and perfectly positioned to rival any competitor. This creates a great opportunity for Mazda to introduce this next generation vehicle. With that in mind, I ask that today we raise our fists in solidarity for this type of Mazdaspeed innovation.

Mazda. “It Just Feels Right”

Jose Rivera – Mazda Community Blog

Check out the latest Mazdaspeed 3 performance parts

Representing CorkSport Mazda Performance

Representing CorkSport Mazda Performance.

Since starting here at CorkSport HQ, I find myself searching the lanes of traffic for Mazdas. I can’t deny that it gets my heart pumping a little bit when I see a Speed3, but that’s merely because I have a preference for them and the “zoom-zoom” effect.

What keeps me looking is that I don’t always see Mazdas of what I’ll call the “proper persuasion”. It may just be a Pacific Northwest thing, but there are a lot of sexy performance cars roaming the streets disguised as family vehicles. Now don’t get me wrong, a family car is always necessary, but after seeing what the enthusiasts are capable of, I get a little disappointed when I don’t see a CorkSport branded vehicle behind every Mazda emblem.

Over Labor Day weekend I was driving home from camping and having a conversation with a fellow car enthusiast (he’s into Mitsubishis, yuck) about how often we see cars “repping” their favorite performance brand. He was actually doing a great job of making me defensive, saying that he’d never seen a good looking performance Mazda. He said it was a rare occurrence out here to see a clean/stance one and then for it to also be repping CorkSport, “like seeking unicorn’s”. I was disagreeing with all that I had, and yes I mean that in reference to volume control.

We were in a deep, what I’ll refer to as an, “elevated and passionate” conversation, when low and behold, there in the lane just left of us, was a tiny 6” decal on the back right of a very clean Speed3 (Gen2). A perfectly pitched screech of “TOLD YOU SO” bellowed from my mouth, followed by a quick cell phone pic and a good long laugh at how “I (Kim) am always right, get used to it.”

Bloogggoooo2Bloogggoooo

Since then, we have found and rewarded the owner of this beautiful beast https://www.facebook.com/photo.php?fbid=10151905810739257&set=a.317272679256.181853.126409094256&type=1&theater, but it got a great conversation going in the office of “where is the best spot to place a decal?”

So, this is the question I pose to you, our readers:   “Where do you think is the perfect spot to rep your favorite performance brand?” I prefer them to go along with the elegant lines of the car, but others say that having them stand against those brings a slick look as well. What do you think?

Here are some of the pictures that we have seen the in past, please feel free to post yours so we can check it out!

   CorkSport-Blog-Decal-Sticker-Reward-Repping-Mazdaspeed-Mazda-3CorkSport-Blog-Decal-Sticker-Reward-Repping-Mazdaspeed-Mazda-3-6-CX5-2

CorkSport-Blog-Decal-Sticker-Reward-Repping-Mazdaspeed-Mazda-3-6-CX5-20

Can’t wait to see what you all show us!

Sincerely yours,

The very passionate and boisterous CorkSport Customer Service Representative,

Kim